StuDay 2025
The full identity and video for Antwerp’s largest student welcome festival, from poster to stage.
More than 55,000 students gather at Spoor Oost each year to start the academic year, and the festival gets a full visual refresh every edition.
Poster, colour palette, stage graphics and promotional film: rounded forms, bubbly type and a fresh green palette, with custom type cut-outs mounted across the scaffolding stage.
Four zones, Dance, Play, Recharge and Discover, each with its own character and tied together by one graphic system.




























